Governor Brian Kemp (R-GA) today announced that Italian tire manufacturer Pirelli is investing $1.2 billion into expanding its North American headquarters in Rome, Georgia. Following the expansion, Pirelli expects its facility to be a full operations in 2033.
How will Pirelli’s facility be expanded? The company plans to expand the factory in two phases: first adding latest-generation robotics equipment, followed by the addition of a traditional manufacturing process which will require more hiring.
How does the company contribute to Georgia and what is it known for? Headquartered in Italy, Pirelli located its U.S. headquarters and manufacturing facility in Rome, Georgia, in 2002.
The company currently employs 234 Georgians through its manufacturing, innovation, and headquarters operations in the state.
Founded in 1872, the company is one of the world’s biggest tire manufacturers, with products and services for cars, motorcycles and bicycles. As a global brand with strong Italian roots, it’s also known for its cutting-edge technologies and manufacturing excellence.
What key figures had to say:
- Gov. Brian Kemp: “For over two decades, Pirelli has been a valued presence in our state, and I'm thankful that our efforts to grow this partnership are paying off with even more jobs for hardworking Georgians. This historic investment will expand Pirelli's footprint with roughly five times more positions than they currently employ across the region, and we wish them continued success here in the No. 1 state for business.”
- Claudio Zanardo, CEO of Pirelli North America: “The U.S. is one of Pirelli’s most important markets and offers significant opportunities for growth. The expansion of our Rome facility strengthens our ‘local for local’ strategy, increasing our manufacturing capacity in the U.S. while introducing the latest-generation technologies, such as the Cyber Tyre, and advanced robotics. This investment will allow us to better serve the needs of the local market, create new jobs, and further strengthen Pirelli’s presence in North America.”
Further Context: Senior Regional Project Manager Lori Dowdy represented the Georgia Department of Economic Development’s Global Commerce team on this competitive project in partnership with the Rome-Floyd Development Authority, Georgia Quick Start, and Georgia Power.
